Here’s a quick update on Volvo’s treasure hunt. Apparently, the final puzzle was so hard that none of the finalists were able to solve it and the treasure remains unfound. There will be a rematch today with a new puzzle to see if a winner can be found. The final puzzles will be posted The Hunt web site, when the treasure is found.
Last year, in connection with the release of Pirates of the Carribean: Dean Man’s Chest, Vovlo buried one of their cars and set up a series of puzzle games for contestants to play.
This year, in connection with the release of Pirates of the Carribean: World’s End, Volvo has dumped a chest full of gold (and a set of car keys) in the ocean for a lucky contestant to find. There will be online puzzle games again. And, of course, a quest to your local Volvo dealer will be a requirement, just like last time.
The contest begins next week, but the sign up page is already live.
To promote the upcoming film Pirates of the Carribean: Dead Man’s Chest, Volvo is having a treasure hunt competition called “The Hunt.” The goal: find a Volvo XC90 V8 buried somewhere in the world. Oh, but this is not just any Volvo XC90, from the press release:
The buried one-of-a-kind, pirate-themed Volvo XC90 features a variety of Pirates of the Caribbean: Dead Man’s Chest-inspired elements, including menacing graphics from the film, black leather seats, custom painted 20 inch wheels and more.
The contest begins next Monday and will require a map available from Volvo dealers. There will then bea series of online puzzles to solve leading to the car.
Update: For anyone interested in seeing what this car looks like, visit this site.
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